0800 135 7622 | @ | #F | #T

The Online Marketing Shop

Google AdWords & Facebook Marketing


 

"Social Media campaigns must use geographic, social and economic targeting - otherwise you'll waste bucket-loads of money."

 

"Split testing is vital. Create a minimum of 3 targeting models - then run, review and choose the best."

 

"Budgets and targeting must be set with care - 30 million users can consume your budget in minutes."

 

Think about your campaign's landing page. Lots of clicks but poor landing page = no business."

Social Media / Business Network / Display

Overview

We advertise across all the major social and business networks including Facebook, YouTube, Twitter and LinkedIn. Our primary aim is to place your brand in the appropriate channel and context so that you achieve valuable interactions with prospective customers. We have a wealth of experience in dealing with premium brands and are experts at integrating marketing campaigns across multiple consumer and business channels.

Facebook Advertising

Facebook provides instant access to an audience of over 30 million users in the UK alone. Facebook campaigns can be tightly targeted using geographic location, age, interests and hobbies - meaning that your budget will only be directed to those people most likely to respond. In addition, you can set a daily spend level that fits with your marketing budget. Our service incorporates:

  • Facebook Ads campaign creation and management
  • The creation of Facebook Pages
  • The design and creation of external landing pages.

YouTube Advertising

YouTube is the 4th largest website on the internet with over 400 million users worldwide. It provides two forms of advertising opportunity - one tailored to a brands own promotional video and the other providing advertising overlays in other contributors videos. YouTube campaigns can be tightly targeted using geographic location, age, interests and hobbies - meaning that your budget will only be directed to those people most likely to respond. In addition, you can set a daily spend level that fits with your marketing budget. Our service incorporates:

  • YouTube campaign creation and management - both "Promoted Video" and "InVideo"
  • The design and creation of landing pages.

Twitter for Business

Millions of consumers and businesses use Twitter on a daily basis - it's a great place for people to share thoughts, ideas and comments about products, services and companies. Twitter for Business will help you stay in touch with customers, gather market intelligence, receive real-time feedback and build long-lasting relationships with customers. Our service incorporates:

  • The design, creation and management of your corporate Twitter page
  • Advice on relevant people and companies to follow and build relationships with
  • Pre-prepared content templates for posting your Tweets

LinkedIn Advertising

LinkedIn has the largest global network of business professions - over 70 million worldwide. LinkedIn campaigns can be tightly targeted using gender, age, income, education, job role and seniority - meaning that your budget will only be directed to those people most likely to respond. In addition, you can set a daily spend level that fits with your marketing budget. Our service incorporates:

  • LinkedIn campaign creation and management
  • The creation of LinkedIn Pages
  • The design and creation of external landing pages.

Display Advertising

Display advertising provides access to a multitude of consumer and business channels. Whether text advert, static or rotating banner, video or flash, display advertising is an effective solution for increasing your brand's presence on the internet. There are quite literally thousands of display channels available - our expertise will ensure that you choose the most appropriate channel, advert format and cost model to ensure that your campaign is successful. Our service incorporates:

  • Location of the appropriate display advertising networks for your brand
  • Full project management - cost model (CPC / CPM), budget scope, display scheduling
  • The design and creation of campaign landing pages.

Getting Started

We make the process as simple as possible - we'll talk to you about your company, products and services and provide you with a detailed quote outlining a statement of work and our proposed charges. Our fee structure is completely transparent - you'll always know in advance what your costs are going to be. Contact us »

©LightHawk Ltd t/a The Online Marketing Shop. Registered in England & Wales: 7108294